The Museum desired to dramatize the retail displays and differentiate the prehistoric atmosphere of the Museum Shop from the galactic atmosphere of the Planetarium Shop.
Each island features multiple themed retail stores, providing visitors with the opportunity to take home souvenirs and mementos of their favorite characters.
IC played a major role in conceptualizing the cinematic treatment of 130 studio stores and 12 flagship stores spanning the globe.
The prototype's clever combination of kitsch 70's design elements with complimentary merchandising and branding techniques appeals to quality conscious urban trend-setters.
Located in the centre of Chicago's shopping district, Hershey's high-energy attraction engages visitors within a retail experience that showcases the brand's unique presence in American culture.
Positioned at the front entrance of Steve Wynn's magnificent Las Vegas resort, this ultimate Ferrari experience quickly became one of the property's greatest attractions.
Godiva requested a unique and experiential approach for a store prototype that could be implemented across North America.
Wynn Las Vegas Resort
Wynn Design and Development
Eddie Sotto (Designer)
Colab Architects (Architectural Design)
Positioned at the front entrance of Steve Wynn’s magnificent Las Vegas resort, this ultimate Ferrari experience quickly became one of the property’s greatest attractions. The two-level Ferrari Maserati Dealership provides visitors an opportunity to admire million dollar cars displayed on their own stages before plush backdrops. A Ferrari dedicated store selling anything from full-sized Formula 1 engines to t-shirts and the Corsa Restaurant complete this 35,000 square foot space.
All interior retail lighting, showroom lighting, and restaurant lighting design.


