Godiva

Location: 

Nationwide

Owner / Developer: 

Godiva Chocolatier

Collaborators: 

JGA Inc. (Architecture & Retail Design)

Description: 

With competition already rife in the retail chocolate market, Godiva requested a unique and experiential approach for a store prototype that could be implemented across North America. Although Godiva sits at the higher end of the brand scale JGA developed an approachable and inviting design that derives inspiration from Godiva’s historic and indulgent brand while also delivering a light and modern space for merchandise presentation.

The retail lighting system was design to “blend in” to the ceiling and provide a clean, luminous effect with ample flexibility for product, graphic and architectural illumination.

IC Scope: 

Architectural lighting design and retail lighting design