Hershey's

Retail Store


Location: 

Chicago, Illinois


Owner / Developer: 

Hershey's


Collaborators: 

JGA Inc. (Retail Designers)
Ogilvy (Brand Specialists)


Description: 

Located in the centre of Chicago's bustling shopping district, Hershey's high-energy attraction engages visitors within a retail experience that showcases the brand's unique presence in American culture. The store design and visual merchandising deliberately allows Hershey's vibrant brand-packaging and oversized graphics to act as the main focal point.


IC Scope: 

Interior and exterior lighting design.


Please upgrade to version 8 or later to view this page correctly.

Get Adobe Flash